Major beauty retailer with over 100 branches in UK makes huge change to every store that will make it cheaper
A MAJOR beauty retailer with over 100 branches in UK has made a huge change to every store that will make it cheaper.
Customers have the opportunity to make the cost of their shop in-store cheaper this weekend if they do just one thing.
The high-street beauty chain already gives shoppers a 50p reward off of their next shop when they return their used packaging back to one of their stores.
This scheme of reward points was organised by the store to thank customers for helping achieve their vision of recycling all packaging in the UK.
However, over this weekend, May 28 to June 1, Lush has announced that it will double this reward to give shoppers a pound off their next shop per returned piece of packaging.
Lush hope the additional discount over the weekend will encourage more shoppers to return their packaging to the brand.
Bargains and discounts
Ruth Andrade, Lush Environmental Partner, said: “Currently, customers are returning around 16% of the plastic packaging items we put on the market, our target is 30%.
“Hopefully this initiative will nudge customers to gather round all the pots and bottles they have at home.
"Bring them to us and get into the habit of doing it more often.”
Initially introduced in 2021, the Bring it Back packaging returns scheme offers shoppers the opportunity to bring back any of the brands' full-sized plastic packaging to any of its Lush stores to be recycled.
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Sample pots are also included in the scheme but for the lower reward of 5p - and 10p during the weekend promotion.
Since the scheme began, nearly 8 million items of plastic packaging have been returned to Lush stores globally.
In the UK, in FY24 nearly 820,000 items were returned and processed by the Green Hub, that is nearly 20 tonnes of plastic.
Returned packaging is sent to Lush's own UK recycling hub, the Green Hub.
Packaging is then processed and remoulded into new Lush product pots or used as an industry feedstock material.
Customers can choose to spend the money reward on their Lush basket in the store that day or collect the rewards in the Lush app to use later for in-store or online purchases.
The Lush Wallet is a digital wallet available exclusively in the Lush App for all Lush account holders, where they can save Bring It Back credit for qualifying packaging, and pay easily in-store, via the app, or online.
Shoppers also have the option to bring in five items of Lush packaging in exchange for a fresh face mask.
Lush also offers a where customers can return their Lush labelled Knot Wraps in exchange for 50% off another Knot Wrap of the same size.
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